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Transformation und Wachstum erhalten.
Transforming brands
for a better future.
We are a leading consultancy
for successful brand transformation.
Decision-makers who fail to communicate their value proposition through their brand in a tangible way are missing out on one of the greatest potentials for future success. Many German companies, especially the so-called “hidden champions”, have not yet optimally adapted their brand strategy to their corporate strategy. Despite a successful past, they often overlook the opportunity that a professional brand alignment offers. Investments in strategy and brand make companies future-proof - they are prepared for current challenges and establish themselves at the top of their markets.
We support ambitious managers in successfully developing their brands. With over 25 years of experience in brand management, we use our proven “Transforming Brands” method for your brand. Our offering includes brand consulting, strategy development, realignment of all touchpoints (digital and physical) through to comprehensive brand management - all tailored to your exact needs.
Your brand is much more than a logo or a name. Activate the power of your brand.
It starts with a phone call. Here are your options: +49(0)2361 950 790
We have worked for large agencies and brands. We want to help German medium-sized companies. Over 30 experts from different fields. More than 25 years of experience.
LOTHAR BENTLAGE JOINS UNICORN AS AN INDEPENDENT PARTNER.
We are pleased to welcome Lothar Bentlage as an independent partner at UNICORN. He will play a key role in the field of brand transformation, supporting the team with his extensive experience in strategic brand development. In particular, he brings deep expertise in the Fast-Moving Consumer Goods (FMCG) sector, further strengthening our capabilities in this area.
His profound understanding of the challenges and opportunities involved in successful transformation processes—especially in dynamic markets such as the food industry—makes him a valuable addition to our team.
This collaboration underlines UNICORN’s ambition to further sharpen and expand its consulting services in brand transformation. Lothar Bentlage’s perspective provides valuable insights into FMCG market dynamics and contributes to the development of forward-looking strategies and solutions for brand management and development.
Lothar Bentlage & Rügenwalder, the German success story in food retailing.
Jobs
We are always on the lookout for talents.
We are driven to achieve the best results for our customers. For us, this not only means placing high demands on the skills of each team member, but also the constant opportunity and willingness to develop and learn. This high demand on our work also means teamwork at eye level, collegiality, standing up for each other and, last but not least, having fun at work, because the best results are only achieved when there is a profound sense of purpose and we love what we do - Transforming Brands for a better future.
YOUR FREE INITIAL ASSESSMENT. BOOK YOUR APPOINTMENT DIRECTLY HERE.
We analyze your online presence, show you weak points and potentials. Use the easiest way for a professional assessment of your situation.
